"The face in the crowd"
The application documents throughout the process still need to be supplemented with the "Re-briefing" handout and the "Mirrored benefit analysis" flipchart. After the first interview at the company, the "validation interview" will hopefully take place shortly afterwards. The manager can influence this meeting with a hand-out and present themselves as a "face in the crowd". The content of this "re-briefing" comes from the top topics of the first round, which are mirrored with the manager's own performance, experience and competence values. Initial considerations are also introduced. The "re-briefing" has proven itself in communication between advertising agencies and corporate marketing for years and can provide a competitive advantage in this phase of the application process.
The "mirrored utility value analysis" is the perfect matching tool that reflects the "intrinsic value" against the most important areas of demand and thus provides a high degree of certainty for the company's decision.
Both tools are part of the successful NewPlacement model.
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