Marktreife für den Bewerbungsmarkt

The success database provides the basis for all documents, approaches and individualisation in the context of matching. On around 20 pages (PremiumPlacement), not only the explored data of the candidate and corresponding elaborations are reflected, but also the current market with its demand factors are recorded in it.

The success story is the basis for the short and detailed profile or management profile. In addition to the cover sheet, the short version contains a brief overview with an individualized selection of focus points based on the demand factors of the searching company, a performance, experience and competence profile and, if applicable, a project list. The long version contains main, super and sub categories for each professional station for quick retrieval in the 3D representation.

The success presentation is the template for the individualized scripts for the interviews with the headhunter and in the company or before supervisory bodies. Only the performance, experience and competence values are brought to the fore, which can prove demand factors of the searching enterprise and soft skills optimally for high security of the opposite side. The individual professional stations are connected with appropriate change motivations and internal counter offers. Even the biggest failure is integrated selling. Our candidates go into every interview with a high level of security, anticipation and aplomb after the corresponding joint preparatory work.

Every applicant should have a clear and unique positioning on the application market, analogous to the branded goods business (manager as brand). This includes a mix of characteristics, target positions, fields of success and skills. With this appearance one is faster ascertainable for headhunter and decision-makers in the enterprise and arouses appropriate interest.

In any application or handbook, some cover letter templates are recommended as standards. But the recipient recognizes this just the same. An important opportunity is lost. We have conducted a survey among recipients of application letters and developed our concept for individual application letters from this. Decades ago, a job ad in a major newspaper said "Please apply only if you understand this ad." This is an excellent guideline for reactive cover letters. When addressing decision-makers in the company on the initiative, the first sentence (bridging) is decisive.

The development of an interview strategy includes not only the control of the interview, the presentation of one's own content and the handling of objections but also, in particular, working into the gut of the person opposite, matching and conveying certainty with regard to the hiring decision. Since there are hardly any fixed procedures, strategy through scenarios enables a confident response even to unprepared scenarios. With excellent strategy preparation, any operational behavior can be derived from it. This approach is of course superior to any video training and plays in a different management league of interview preparation.

To achieve a professional market maturity, which makes applications meaningful in the first place, the holistic or modular cooperation with a NewPlacement-Coach has proven itself. In addition to the management balance sheet, benefit and status analysis as well as target focusing, one still needs an initial market scan for the current demand factors of the target positions in matching with one's own performance, experience and competence values as well as soft skills. After the creation of the basic documents, such as success database, success story, management and short profile, success presentation (script) and approach to the market, the application strategy follows according to the 8 runways to success. Only then can the market readiness be well-founded. Without complete and professional market readiness, one only loses time and contacts. Simply without applying, even to check the market value, does not work for executives.